Got a question. Thankfully I’m not seeing that soul-crushing “singles” ad on Pandora right now, but now I’m seeing Amazon ads for things I just bought on Amazon on Pandora for the first time. In other words, a personally targeted ad based on activity (yesterday) on my Amazon account (vs. my just having had searched for something on Google).
I get it; shit happens, but I want to understand the method they’re using to follow me around the internet. Just my IP address? And less ethical to use information I submitted (consciously or not) when I conducted a transaction inside my password-protected account (vs. information Google collects about my searches for the same purpose)? I’m used to the targeted ads that occur inside Amazon, but now I see the ads on other sites I visit.
Just curious. Anyone know the method? Simple as the IP address?
I think it probably has to do with the “personalize ads from Amazon” setting on the amazon.com site. You can change it to “Do not personalize ads.”
“Personalized ads, sometimes referred to as targeted or interest-based ads, are based on information about you, such as the products you view on Amazon.com, your purchases on Amazon.com, visits to websites where we provide ads or content, or use of payment services like Checkout by Amazon on other websites. You can set your preference for ads personalized by Amazon here.”
Oh, and the method they use for this cookies, apparently. See: http://www.amazon.com/b/?&node=5160028011